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About eSoft Planner

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So far eSoft Planner has created 57 blog entries.

Swim Memberships vs Pool Bonds

Swim Memberships vs Pool Bonds
To understand the advantages of swim memberships vs pool bonds it is important to first understand the history.  Pool bonds were responsible for much of the funding for the community pools in our country. Without the option of selling memberships, fundraisers created pool bonds that offered equity to future members.  Although …
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Swim Club Management Software for HOAs

Swim Club Management Software for HOAs
Homeowners associations are responsible for various aspects of how a neighborhood is operated.  Add facilities, such as a pool, and the list of responsibilities can feel never-ending. Utilizing a swim club management software for your HOA saves volunteers time and energy and, in turn, allows the team to focus on …
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Spring Promotions for Your Sports Facility

Spring Promotions for Your Sports Facility

Happy busy season! Even if temperatures are still frigid and your business is booming, now is the time to plan your spring promotions.  This will ensure you continue to bring in revenue, even after business slows down. 

Rule of thumb: plan quarterly (at a minimum).  Planning and promoting at least three …
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Use Fitness and Skills Evaluations to Sell Memberships

Fitness and skills evaluations are important when trying to acquire new memberships for your training and sports facility. These evaluations provide a starting point and allow clients to fully understand their strengths and weaknesses.  In particular, understanding weaknesses allows the client to target those weaknesses and track improvements over time.  By being able to track …
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Client Retention when Instructors Leave a Sports Facility

How to Keep Clients When Instructors Go
Trainers and instructors are close with clients, helping them with personal goals during one-on-one time. School-aged clients, in particular, look up to their instructors and can get very attached. So, it is essential to think about how to keep client retention.

Unfortunately, most instructors will eventually leave your academy at …
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Benefits of a Sports Performance Training Program

Benefits of a Sports Performance Training Program
If your sports facility hosts its own teams, consider developing a training program designed for those teams and their sports.  Too often, practice only focuses on team strategy, preparation for the upcoming game, or other specific drills.  Pure physical conditioning is not stressed enough, but instead treated as a …
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Sports Facility Equipment: What and How to Buy

What Equipment do I Need for my Sports Facility Start-Up?
How do you figure out what sports equipment you need for your new sports facility? And how should you pay for it? Here are some tips for selecting the best equipment for your start-up business.
Make a List of Equipment You’ll Need
Look at the activities you described …
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Critical Steps for a Reopening Event

Throwing a Reopening Event for your Sports Facility
Many high schools and leagues may have cancelled or delayed their seasons, but the game must go on for sports facilities. Perhaps you’ve already started offering services to clients. But what steps have you taken to raise awareness — either of your opening event or your grand reopening …
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Creating an Annual Marketing Plan for Your Sports Facility

Creating a 12-Month Marketing Plan for Your Sports Facility
What’s the best way to market your sports facility to your community? Planning ahead with developing a marketing plan is critical — whether your business is brand new or has been around for decades.

If recent events have taught us anything, it’s that your business’ financial situation can …
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How Can You Create a Sports Facility Website?

Sports Facility Website Guide Part 1: The Basics
Many new sports facility owners don’t think of themselves as “computer people.” You spend your time out on the field or the court — not in front of a screen.

You know a website is important for your new business. But where do you start? Many jump at what …
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